The important types of discounts for marketing strategy include:
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Quantity discounts: These are reductions in price based on the quantity purchased, encouraging larger purchases.
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Seasonal discounts: These are offered during specific seasons or time periods to boost sales when demand may be lower.
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Cash discounts: These are given for prompt payment, incentivizing customers to pay their invoices quickly.
So, the options you should select are:
- Quantity discounts
- Seasonal discounts
- Cash discounts
"Uniform discounts" is not a commonly recognized type of discount in marketing strategies.