To achieve effective market segmentation, markets should first disaggregate the needs of customers. This means the company should Blank______.

Question

Multiple choice question.

break apart all possible needs into some generic markets

compile all the possible needs into a single market

compare customer needs with the needs of competitors

base customer needs on product or service availability

Answer 1

To achieve effective market segmentation, markets should first disaggregate the needs of customers. This means the company should break apart all possible needs into some generic markets.