A Story that contains little or no policy content and is not related to the days event but that commonly discussed popular personalities and is designed to draw greater viewer interest is what?

I think is biased media coverage

3 answers

Tabloids!! Well, the different things (stories?) in tabloids, anyway!
Yes, that looks like biased media coverage.
I'd call it a "feature story". Celebrity gossip is for the tabloids, but "mainstream" media increasingly does that kind of story, too. "Brad Pitt and Angelina Jolie have adopted another child." Such stories may be biased (being critical or in praise), but not necessarily.