Question

What channel system would be best for a company to select to avoid selling to wholesalers and retailers that have a poor credit rating?
Multiple choice question.

International

Intensive

Domestic

Selective

Answer 1

The best channel system for a company to select in order to avoid selling to wholesalers and retailers with poor credit ratings would be **Selective**.

Selective distribution allows the company to choose specific intermediaries (wholesalers and retailers) based on criteria such as creditworthiness, ensuring that they only work with partners that meet their standards. This approach helps minimize the risk of dealing with entities that may have financial issues.