Question

a professional basketball player endorses a drink in a TV commercial. what persusaive technique is being used?
a logos
b ethos
c bandwagon
d avant-grade

Answer 1

The persuasive technique being used in a TV commercial where a professional basketball player endorses a drink is **b ethos**. Ethos refers to credibility and trustworthiness. By using a well-known athlete, the commercial leverages the player's reputation and influence to persuade consumers to trust and buy the drink.