Asked by will
Describe two criteria used to assess a market's potential for a new product.
Based on these criteria, what are the steps the managers of a global company will nedd to take in order to decide whether a foreign market is viable market in which to introduce a new product?
Based on these criteria, what are the steps the managers of a global company will nedd to take in order to decide whether a foreign market is viable market in which to introduce a new product?