Question

My own bakery, but I don't know what to put for demographics, pyschographics, or buying pattern?


Demographics: women 15-48 years(we accept everyone but i believe this is my topic consumer),......

pyschographics: family oriented, someone who cares about detail and celebrations,.....

buying pattern: how often they buy products,......

Answer 1

What kind of a bakery are you contemplating? There are bakeries that specialize in donuts, cupcakes, breads, etc. Buying patterns might vary. If you want to specialize in birthday cakes, for example, depending on family size, birthdays come once a year. Donuts might be purchased one at a time every day or once a week. Here are several articles that address the question

http://www.google.com/search?sourceid=navclient&aq=&oq=buyng+patterns+for+bakeries&ie=UTF-8&rlz=1T4VRHB_enUS648US649&q=buyng+patterns+for+bakeries&gs_l=hp....0.0.0.9063...........0.1BKGNBcWuiI

Answer 2

what about the pyschographics and demographics??

Answer 3

I think you have a good idea of what you want for both of those. Read about the buying patterns, though, and see if those ideas inform your demographics, etc.

Answer 4

http://www.google.com/search?sourceid=navclient&aq=&oq=demographics+fo+bakeries&ie=UTF-8&rlz=1T4VRHB_enUS648US649&q=demographics+fo+bakeries&gs_l=hp....0.0.0.7746...........0.