Why is the fact that a can of Coke has 140 calories highlighted in big font on the can?

I was looking at a can of Coke recently and noticed that the number of calories, 140, is in a larger font compared to the other nutrition facts. Was this due to pressure for Coke to make its customers more aware of the calories they are consuming?

1 answer

Counting calories is extremely popular nowadays as everyone wants to ensure they are healthy and happy in life. Women are suggested to consume an average of 2000 calories a day and men are suggested to consume an average of 2200 calories a day. By listing the number of calories on the front of the packaging they lead in customers who wish to consume products without worrying about going over their calorie count.
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