The main reason New Coke was not a success is _____.

Question

Responses

New Coke was priced too high
New Coke was priced too high

customers had an emotional attachment to the old Coke
customers had an emotional attachment to the old Coke

New Coke was not widely available
New Coke was not widely available

focus groups did not like the taste as much as the taste of old Coke

Answer 1

The main reason New Coke was not a success is customers had an emotional attachment to the old Coke.