Which of the following types of advertising is the most difficult for consumers to ignore?

A.
Sales promotions
B.
Press releases
C.
Product placement
D.
TV commercials


Please select the best answer from the choices provided

A
B
C
D

7 answers

C. Product placement

Product placement is often integrated seamlessly into a medium (like films or television shows), making it harder for consumers to ignore compared to more traditional advertising formats like TV commercials or sales promotions.

Which of the following types of promotion is usually the least expensive for a company?
A.
Personal selling
B.
Publicity
C.
Direct marketing
D.
Advertising

B. Publicity

Publicity is generally considered the least expensive form of promotion for a company because it relies on free media coverage rather than paid advertising. While it can require investment in building relationships with the media, it does not usually involve the direct costs associated with paid advertising or personal selling.

Which type of advertisement is most likely to make you submit your ad far in advance?
A.
Newspaper ads
B.
Direct mail
C.
Internet ads
D.
Magazine ads

D. Magazine ads

Magazine ads are typically submitted well in advance because magazines often have specific deadlines for ad submissions due to their print schedules. This is in contrast to other types of advertising like newspaper ads or internet ads, which can often be submitted with shorter lead times.

What is institutional advertising focused on promoting?
A.
A company
B.
The Internet
C.
A service
D.
A good

A. A company

Institutional advertising is focused on promoting a company or organization rather than specific products or services. It aims to create a positive image or reputation for the company as a whole.

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