When the owners of a craft and hobby store added a line of lawn and garden products, they were surprised that so few of their customers even seemed to notice, much less buy any of the new products. Which product mix strategy is MOST likely the cause of their troubles?
(1 point)
Responses
width of product lines
width of product lines
length of total products
length of total products
depth of variations of products
depth of variations of products
product mix consistency
1 answer
width of product lines
1 answer