The Chocolate Bliss team working with you on the marketing plan collaborated to brainstorm the strengths, weaknesses, opportunities, and threats associated with the launch of the new product. One of the items they brainstormed is, “Company is financially healthy.” Which SWOT category does this item relate to? Select one.

Question

threats
strengths
opportunities
weakness

Answer 1

The item “Company is financially healthy” relates to the strengths category in SWOT analysis.