In April 2018, Ford Motor Company made a decision about their opportunity costs moving forward and announced they will focus future production on SUVs, pickup trucks, and commercial vehicles rather than passenger cars. This decision was driven by a desire to make the company more profitable in light of:
A. falling sales revenue in their automobile line.
B. growing sales revenue in their automobile line.
C. the environmental benefit of SUVs.
D. the profitablilty of selling more pickup trucks.
1 answer
A. falling sales revenue in their automobile line.