Describe each of the three components in the AIM planning process for business messages: audience analysis, idea development, and message structuring

Answer 1

I haven't heard of the AIM process. You have, so I would recommend you read your text materials for the answer to your question. From what you say, this is about marketing, not so much communication within the workplace; in other words, how to structure a message to the buying public.

Answer 2

This is your assignment. What questions do you have about this assignment?

Answer 3

Do you mean the Oracle a.i.m. process? If you need to read about that:

http://www.slideshare.net/spurohit/oracle-aim-methodology