Why has Smokey the Bear been popular for so long? What does he try to promote?

Answer 1

http://www.smokeybear.com/

What do you think?

Answer 2

Um..... I thought it was because he was the symbol of preventing wildfires, but I thought it had to be bigger than that. I know he is trying to promote stopping wildfires to save our ecosystem, but the popularity question confuses me. I mean, I pretty much know, but I can't word it correctly.

Answer 3

I think his popularity is due to brilliant marketing. The site I posted for you uses a scene from Bambi that appeals to everyone. Smokey the Bear is cute and memorable.

Answer 4

Oh....... true. Thanks!!

Answer 5

You're welcome.