Question

Why should a company incorporate colloquial language in its advertising?(1 point)
Responses

to appeal to the intellect
to appeal to the intellect

to convey a professional tone
to convey a professional tone

to appeal to a specific audience
to appeal to a specific audience

to seem more authoritative

Answer 1

The correct response is: **to appeal to a specific audience**.

Using colloquial language can make the brand feel more relatable and accessible to the target demographic, helping to create a connection with them.