There are several reasons why a company should incorporate colloquial language in its advertising:
1. Appeal to the intellect: Using casual, everyday language can make the advertising message easier to understand and more relatable to the target audience.
2. Seem more authoritative: Colloquial language can make a company seem more approachable and down-to-earth, rather than distant or unapproachable.
3. Convey a professional tone: By using colloquial language, a company can create a sense of authenticity and establish a connection with its audience.
4. Appeal to a specific audience: Colloquial language can help a company tailor its message to a particular demographic or market segment, making the advertising more relevant and engaging to that specific group of people.
Why should a company incorporate
colloquial language in its
advertising?
to appeal to the intellect
to seem more authoritative
to convey a professional tone
to appeal to a specific
audience
3 answers
whats the answer
The answer is: to appeal to a specific audience. Incorporating colloquial language in advertising can help a company connect with a particular demographic or market segment by speaking their language and making the message more relatable and engaging to that specific group of people.