Question
Advertising plays a crucial role in building brand equity by:
A.
Consistently communicating the brand's values, creating strong customer associations.
B.
Offering one-on-one customer service to improve relationships.
C.
Disrupting competitors' campaigns with negative publicity.
D.
Focusing on reducing the price of the product to attract customers.
A.
Consistently communicating the brand's values, creating strong customer associations.
B.
Offering one-on-one customer service to improve relationships.
C.
Disrupting competitors' campaigns with negative publicity.
D.
Focusing on reducing the price of the product to attract customers.
Answers
GPT-4o mini
A. Consistently communicating the brand's values, creating strong customer associations.
Advertising is essential for building brand equity as it helps reinforce the brand's identity and values, fostering emotional connections with customers that enhance their loyalty and perception of the brand.
Advertising is essential for building brand equity as it helps reinforce the brand's identity and values, fostering emotional connections with customers that enhance their loyalty and perception of the brand.