Match the stage of the retail life cycle to its correct description.

Question

Drag and drop application.
early growth
early growth drop zone empty.
accelerated development
accelerated development drop zone empty.
maturity stage
maturity stage drop zone empty.
decline stage
decline stage drop zone empty.
In this stage, stores try to maintain their market share and price discounting occurs.
In this stage, market share rises gradually, although profits may be low because of start-up costs.
In this stage, both market share and profit achieve their greatest growth rates; focus is on distribution.
In this stage, market share and profit fall rapidly.

Answer 1

Here is the correct matching of the stages of the retail life cycle to their descriptions:

• Early Growth: In this stage, market share rises gradually, although profits may be low because of start-up costs.

• Accelerated Development: In this stage, both market share and profit achieve their greatest growth rates; focus is on distribution.

• Maturity Stage: In this stage, stores try to maintain their market share and price discounting occurs.

• Decline Stage: In this stage, market share and profit fall rapidly.