The disadvantages of using direct mail and catalogs from your provided options are:
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Increasing production and mailing costs - This is a clear disadvantage as the costs associated with printing, producing, and mailing can rise over time.
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Not perceived as "green" - Many consumers are becoming more environmentally conscious, and direct mail is often viewed as less sustainable than other marketing methods, which can be a disadvantage.
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High costs to acquire new customers compared to store - Acquiring new customers through direct mail can indeed be more expensive than in-store acquisition efforts, especially when factoring in the costs of design and distribution.
"Few product choices" does not generally apply as a disadvantage specific to direct mail and catalogs, as these mediums can often present a wide array of products effectively.
So, the selected disadvantages would be:
- Increasing production and mailing costs
- Not perceived as "green"
- High costs to acquire new customers compared to store