A company would choose to use bandwagon appeal to show the viewer that everyone else uses the product. This marketing technique aims to create a sense of social proof and encourages potential customers to join the crowd, suggesting that a product is desirable because many others are using it.
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Question
Why would a company choose to use bandwagon appeal?(1 point)
Responses
to show the viewer that everyone else uses the product
to show the viewer that everyone else uses the product
to play on the viewer's emotions
to play on the viewer's emotions
for the viewer to be influenced by their favorite celebrity
for the viewer to be influenced by their favorite celebrity
to make the viewer feel like a product was made for them
to make the viewer feel like a product was made for them
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