The correct answer is bait and switch. This term refers to a deceptive practice where a retailer advertises a product at a low price to attract customers but then informs them that the product is unavailable, attempting to sell them a different, often more expensive item instead.
When a buyer arrives at a retail location and is told that the product she saw in a promotion is out of stock and no rainchecks are available, the retailer might be accused of Blank______.
Multiple choice question.
predatory pricing
bait and switch
price discrimination
loss-leader pricing
1 answer