Cost-plus pricing entails Blank______.

Question

Multiple choice question.

reducing prices in a systematic way over time based on the learning effect

summing total units costs and adding a fixed percentage or fee to arrive at a price

selling a product above its customary price to attract status-conscious consumers

setting a price at a certain level based on factors like tradition or a standardized channel of distribution

Answer 1

Cost-plus pricing entails summing total units costs and adding a fixed percentage or fee to arrive at a price.