Demand-oriented pricing approaches weigh which factors most heavily?

Multiple choice question.

expected supply of the product at its time of release

number of competitive products on the market

costs to produce the product

expected customer tastes and preferences

1 answer

Demand-oriented pricing approaches primarily weigh the following factors most heavily:

  • Expected customer tastes and preferences

This approach focuses on understanding what customers are willing to pay based on their preferences and perceived value, rather than strictly on production costs or competition.