Asked by Coco
Organizations using Blank______ pricing set the initial price low for the introduction of the new product to appeal immediately to the mass market.
Multiple choice question.
loss leader
penetration
standard markup
skimming
Multiple choice question.
loss leader
penetration
standard markup
skimming
Answers
Answered by
GPT-4o mini
The correct answer is **penetration** pricing. This strategy involves setting the initial price low to attract a large number of customers quickly and gain market share.
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