Advertising is most successful when it is done with which of the following types of media? (Check all that apply.)

Question

Multiple select question.

Media that reach the desired audience.

Media that fit with the rest of the marketing strategy.

Media that are what the leading competitor is using.

Media that display the ads frequently.

Answer 1

Advertising is most successful when it is done with the following types of media:

1. Media that reach the desired audience. - This is crucial as targeting the right audience increases the effectiveness of the advertisement.

2. Media that fit with the rest of the marketing strategy. - Consistency in messaging and branding across different media enhances brand recognition and effectiveness.

While the other options (competing media usage and frequent display) can have their merits, they are not as fundamental to the overall effectiveness as the first two options listed.