are started to make a profit to ensure their survival and growth. An organisation
should not focus only on short-term objectives, such as specific sales objectives, but
also on long-term objectives, such as ensuring profitability. Profit objectives aim to
minimise the costs of sales activities such as remuneration of salespeople, travelling
and accommodation expenses, and general office expenses incurred by the sales
personnel. Profit objectives are crucial for various reasons:1
■ Profit is a necessity for the organisation to grow.
■ Profit ensures the survival of the business.
■ Profit is seen as an indicator of good performance.
■ Profit attracts potential investors for expansion
pataphrase into very short and simple sentence and us every simple vocabulary
1 answer
Profit objectives are important for every business. They help the organization survive and grow. Instead of just looking at short-term goals like sales targets, businesses should also think about long-term profits. Minimizing costs related to sales, like paying salespeople and travel expenses, is key. Here are some reasons why profit matters:
