Consumers can see and touch a product, such as a new laptop computer, but they cannot touch or feel the service provided to fix a computer. This example illustrates the fact that services are Blank______.

Question

Consumers can see and touch a product, such as a new laptop computer, but they cannot touch or feel the service provided to fix a computer. This example illustrates the fact that services are Blank______.
Multiple choice question.

inconsistent

intangible

inferior

perishable

GPT-4o mini · Answer

The correct answer is **intangible**.