Why are stores such as Toys R Us and IKEA known as category killers?

Question

Multiple choice question.

Their focus on certain products hurts their competitors.

Their high prices upset consumers.

Their location in downtown areas hurts malls.

Their generalized approach makes it easier for competitors to gain market share.

Answer 1

The correct answer is:

Their focus on certain products hurts their competitors.

Category killers are retail stores that dominate a particular category of products, often offering a wide selection and competitive prices, which can significantly impact and reduce the market share of smaller competitors in the same category.