Question

Smith Electrical Supplies sells primarily to electrical contractors and manufacturing firms with no sales to consumers. What type of function is Smith Electrical Supply practicing?
Multiple choice question.

Wholesaling

Scrambled merchandising

E-tailing

Mass-merchandising

Answer 1

Smith Electrical Supplies is practicing **wholesaling**. This is because they primarily sell to electrical contractors and manufacturing firms, rather than directly to consumers. Wholesaling involves selling goods in large quantities at lower prices to retailers, other wholesalers, or professional users, rather than to end consumers.