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In which two instances do ethical dilemmas tend to occur in multichannel distribution systems?

Multiple select question.

When there are shifts in the competition

When customers' Place needs change

During the busy holiday season

When regrouping activities require all channel members to work together

1 answer

In multichannel distribution systems, ethical dilemmas tend to occur in the following two instances:

  1. When customers' Place needs change: As customer needs evolve, channel members may face ethical challenges in addressing these changes without compromising on transparency or fairness in their distribution practices.

  2. When regrouping activities require all channel members to work together: Collaboration among channel members during regrouping can raise ethical dilemmas related to profit sharing, resource allocation, and equitable treatment of all participants in the channel.

The other options, while relevant to multichannel distribution dynamics, don't specifically highlight instances where ethical dilemmas commonly arise in the same manner as the selected options.