Question

A retailer that has many shopping channels (stores, catalogs, website, etc.) but makes a coordinated effort to ensure that all of its channels provide a seamless and synchronized experience for the customer is engaged in ---- retailing.

Answer 1

A retailer that has many shopping channels but makes a coordinated effort to ensure that all of its channels provide a seamless and synchronized experience for the customer is engaged in **omnichannel retailing**. This approach focuses on integrating various sales channels to create a unified customer experience across all platforms.