The correct answer is multichannel distribution. This is because Edmund and Edgar are utilizing multiple channels to sell their products: their website, a physical store, and through Walmart.
Edmund and Edgar, a clothing manufacturer, sells its clothing and accessories on its website, at one Edgar and Edmund store in Los Angeles, and through the discount retailer Walmart. Edmund and Edgar is using Blank______ distribution to reach its customers.
Multiple choice question.
direct
horizontal
multichannel
ideal market
1 answer