The ideas consistent with Total Quality Management (TQM) from the provided options are:
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Customization creates competitive advantage. - TQM emphasizes understanding and meeting customer needs, which includes customization as a way to improve quality and differentiate from competitors.
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Everyone in the company should care about quality. - A core principle of TQM is that quality management should be the responsibility of all employees at every level of the organization.
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It is less expensive to do things right the first time. - TQM aims to reduce waste and improve efficiency, which aligns with the idea that preventing mistakes upfront is more cost-effective than fixing them later.
The option "Mass produced products provide customer goodwill" is not consistent with TQM principles, as TQM typically focuses on quality and customer satisfaction over simply mass production.