True or false: More ideas are generated in a firm with a culture that emphasizes efficiency and cost-cutting.

Answer 1

False. A culture that emphasizes efficiency and cost-cutting may prioritize short-term gains and operational metrics over innovation and creativity. Such an environment can stifle ideas and discourage risk-taking, which are often essential for generating new concepts. Organizations that foster a culture of openness, experimentation, and support for creative thinking are generally more likely to generate a higher number of innovative ideas.