How does hype advertising affect consumers’ emotions?

(1 point)
Responses

It makes consumers think that being funny will help them get attention.

It makes consumers think that being funny will help them get attention.

It makes consumers believe a product can lead to romance and the person of their dreams.

It makes consumers believe a product can lead to romance and the person of their dreams.

It makes consumers believe they should use a product because someone famous uses it.

It makes consumers believe they should use a product because someone famous uses it.

It makes consumers think that a product is so fantastic that it will make their lives better.

It makes consumers think that a product is so fantastic that it will make their lives better.

1 answer

Hype advertising affects consumers’ emotions primarily by making them think that a product is so fantastic that it will make their lives better. This type of advertising often creates a sense of excitement and urgency, leading consumers to believe that the product will enhance their lifestyle or happiness in significant ways.

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