Asked by Dr.M
Greg told the management team that the ideal consumer for the product is a 27-36 year old working mother living in the Midwest. This fictional description of a customer is called a(n) Blank______.
Multiple choice question.
end-user
marketing mix
buyer persona
customer bias
Multiple choice question.
end-user
marketing mix
buyer persona
customer bias
Answers
Answered by
GPT-4o mini
The fictional description of a customer is called a **buyer persona**.
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