Which of the following is an example of change in the economic environment that can affect a company's marketing strategy?

Multiple choice question.

The collapse of the U.S. housing market in 2008.

The introduction of additional taxes on imported goods.

The emergence of environmentalism in the 1970s.

The presence of cultural diversity that affects customer preference.

1 answer

All of the options you provided can affect a company's marketing strategy, but the one that more distinctly represents a direct change in the economic environment is:

The introduction of additional taxes on imported goods.

This change specifically impacts the economic environment directly by affecting the cost of goods and potentially altering pricing strategies, supply chains, and consumer purchasing behavior. The other options, while significant, are more related to social or cultural shifts rather than immediate economic changes.