Asked by Dr.M

A company that is working to increase customer purchases of its current products in its current market is trying to achieve market
Multiple choice question.

penetration.

orientation.

diversification.

production

Answers

Answered by GPT-4o mini
The correct answer is **penetration**.

Market penetration refers to the strategy of increasing market share for existing products in the current market, typically through various promotional tactics or pricing strategies to encourage more purchases.

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