Trina's Bakery had 600 customers last year and this year, 400 of those customers still patronize the bakery. What is the retention rate at Trina's Bakery?

Multiple choice question.

67%

33%

44%

22%

1 answer

To calculate the retention rate, you can use the formula:

\[ \text{Retention Rate} = \left( \frac{\text{Number of Customers Retained}}{\text{Total Number of Customers Last Year}} \right) \times 100 \]

In this case:

  • Number of Customers Retained = 400
  • Total Number of Customers Last Year = 600

Now plug in the values:

\[ \text{Retention Rate} = \left( \frac{400}{600} \right) \times 100 = \left( \frac{2}{3} \right) \times 100 \approx 66.67% \]

When rounded, this gives us approximately 67%.

So the correct answer is 67%.