write a report in a logbook about handball from day one to day nine. And the report should be in terms of public relations. The event was held on the twelve of October 2024 at VUT Isak Steyl Stadium

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### Logbook Report on Handball Event for Public Relations

**Event:** Handball Tournament
**Location:** VUT Isak Steyl Stadium
**Date:** October 12, 2024
**Duration:** Day 1 to Day 9

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#### Day 1: October 4, 2024 - Pre-Event Planning and Public Announcement
**Overview:** The first day marked the beginning of the Public Relations campaign for the upcoming handball tournament. The objective was to raise awareness, generate excitement, and ensure a successful turnout.

- **Actions Taken:**
- Developed a comprehensive PR strategy outlining key messages, target audiences, and communication channels.
- Press releases were crafted announcing the tournament dates and venue. The focus was on local schools, colleges, and handball clubs.
- Social media teasers were scheduled to roll out across platforms including Facebook, Twitter, and Instagram.

- **Outcomes:**
- Initial buzz was created; local media outlets expressed interest in covering the event.
- Engagement began on social media, with followers sharing and commenting on the announcements.

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#### Day 2: October 5, 2024 - Media Engagement
**Overview:** Engaging with the media continued to build momentum for the upcoming tournament.

- **Actions Taken:**
- Organized a media briefing. Invited representatives from local newspapers, online magazines, and sports channels.
- Shared detailed information about the tournament, including the teams participating, tournament structure, and expected attendance.

- **Outcomes:**
- Secured interviews with coaches and players, which were published, showcasing personal stories and team preparations.
- Media outlets expressed a willingness to provide event coverage, enhancing anticipated visibility.

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#### Day 3: October 6, 2024 - Community Outreach
**Overview:** Day three focused on community outreach to increase local engagement and participation.

- **Actions Taken:**
- Collaborated with local schools and community centers to promote the event and offered group ticket discounts.
- Launched a social media contest encouraging local youth to share their handball skills for the chance to win free tickets.

- **Outcomes:**
- Increased awareness within the community, with schools showing interest in attending as groups.
- Higher public participation anticipated as excitement built over the contest.

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#### Day 4: October 7, 2024 - Event Logistics Coordination
**Overview:** Moving towards event logistics while continuing to promote through PR efforts was essential.

- **Actions Taken:**
- Confirmed logistics such as seating arrangements, security measures, and media spots within the stadium.
- Continued social media engagement; posted player profiles daily to increase follower interaction and anticipation.

- **Outcomes:**
- Logistics confirmed, with positive feedback from stakeholders about the planning efforts.
- Social media engagement metrics increased as followers interacted with player profiles.

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#### Day 5: October 8, 2024 - Final Countdown Initiatives
**Overview:** The final push for PR activities commenced as the tournament approached.

- **Actions Taken:**
- Issued a countdown across all platforms, highlighting excitement for the event.
- Launched a dedicated event hashtag (#VUTHandball2024) to consolidate online discussions.

- **Outcomes:**
- Increased social media interactions; followers began sharing their excitement using the event hashtag.
- Local businesses started showing support through sponsorship and promotional activities.

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#### Day 6: October 9, 2024 - Event Preparation
**Overview:** Preparations for hosting the event stepped into high gear, ensuring everything was in place for a successful tournament.

- **Actions Taken:**
- Host rehearsals with volunteers and staff to run through the event day itinerary.
- Final reminder emails sent to media and schools regarding event details, parking, and access.

- **Outcomes:**
- Volunteer readiness increased confidence among the team.
- Media confirmed attendance, increasing anticipation and engagement.

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#### Day 7: October 10, 2024 - Anticipation Builds
**Overview:** As the day drew closer, promotional activities created a buzz in the lead-up to the event.

- **Actions Taken:**
- Distributed 'last chance for tickets' communications via social media and email to maximize attendance.
- Shared videos of team preparations, warm-ups, and community events to encourage attendance.

- **Outcomes:**
- Approaching sell-out status for ticket sales drew impressive interest.
- Positive community sentiment was noted, as a greater number of local residents expressed plans to attend.

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#### Day 8: October 11, 2024 - Pre-Event Day Introductions
**Overview:** The day before the tournament focused on final checks and generating last-minute excitement.

- **Actions Taken:**
- Conducted interviews with participating teams showcasing their journey leading to the tournament.
- Coordinated with local influencers to share their thoughts and encourage followers to attend.

- **Outcomes:**
- Media outlets prepared promotional segments highlighting the tournament, securing prime time features.
- Social media impressions surged, signaling strong interest in the event.

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#### Day 9: October 12, 2024 - Event Day
**Overview:** The culmination of the PR efforts, with the tournament taking place.

- **Actions Taken:**
- Engaged attendees through live social media updates and interactions.
- Coordinated photo opportunities for media channels with teams and fans.

- **Outcomes:**
- The event was a resounding success, with a full stadium and excellent atmosphere.
- Positive feedback flooded in through social media, with hashtag trends indicating a highly engaged audience.

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### Conclusion
Throughout the nine days leading to the handball tournament, the public relations strategy effectively raised awareness, engaged the community, and built excitement. The event succeeded not just in its sportsmanship but also as a celebration of local culture and community spirit at VUT Isak Steyl Stadium.

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*End of Report*