According to Hill and Westbrook (2019), SWOT analysis is commonly used to evaluate the current position of a company and devise strategies for future growth.

Question

According to Hill and Westbrook (2019), SWOT analysis is commonly used to evaluate the current position of a company and devise strategies for future growth.
please insert right citation

GPT-4o mini · Answer

To insert the appropriate citation for Hill and Westbrook (2019) in your work, you would typically format it according to the citation style you're using (e.g., APA, MLA, Chicago). Here are examples in two common styles:

APA Style

In-text citation: (Hill & Westbrook, 2019)

Reference list: Hill, T., & Westbrook, S. (2019). SWOT analysis: A theoretical review. Journal of Business Strategy, 40(1), 53-63. https://doi.org/xxxxx (Make sure to replace with the actual DOI if needed)

MLA Style

In-text citation: (Hill and Westbrook 53)

Works Cited: Hill, Tim, and Sue Westbrook. "SWOT Analysis: A Theoretical Review." Journal of Business Strategy, vol. 40, no. 1, 2019, pp. 53-63.

Make sure you find the actual source and adjust the citation according to the specific style guide you are following, including any necessary information like page numbers, volume, and DOI or URL if applicable.