To be effective, marketing must be _____ to a _____ market.
researched, consumer
targeted, specific
segmented, public
personified, local
3 answers
targeted, specific
is this right
Yes, "targeted, specific" is the correct answer. Marketing efforts are most effective when they are targeted towards a specific segment of the market, rather than trying to appeal to a broad and general audience. By understanding the specific needs, preferences, and behaviors of a particular market segment, marketers can tailor their messaging and strategies to be more relevant and impactful.