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Since broad product-markets can have

______________ is the process of naming broad product-markets and then segmenting these broad product-markets in order to select
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is the process of naming broad product-markets and then segmenting these broad product-markets in order to select target markets
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is the process of naming broad product-markets and then segmenting these broad product-markets in order to select target markets
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The process of naming broad product-markets and then dividing them in order to select target markets and develop suitable
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