a) The triple-bottom-line approach can help in deciding the specific community outcome to be addressed by the CSR project. This approach takes into consideration the three dimensions of sustainability - social, environmental, and economic. By analyzing the impact of the project on each of these dimensions, a decision can be made on which community outcome aligns with the company's values and objectives.
b) Once the community outcome is identified, the project can be rolled out by developing a detailed plan that outlines the objectives, strategies, and necessary resources. This plan should include clear timelines, roles and responsibilities, and communication strategies to ensure effective implementation.
c) Evaluating the project's impact can be done both within the company and in the community. Internally, the company can employ key performance indicators (KPIs) related to social, environmental, and economic aspects to assess the success of the project. This can include measuring improvements in employee satisfaction, reduction in environmental footprint, and financial returns. Externally, the community can provide feedback through surveys, focus groups, or stakeholder consultations to assess the project's effectiveness in addressing their needs and expectations. Additionally, monitoring the long-term sustainability of the project's outcomes will be essential to ensure lasting positive impacts.
Your company wants to embark on a CSR project, but you can’t decide on a specific community
outcome. A staff meeting was called to discuss this issue. Explain how this can be solved through
the triple-bottom-line approach.
a) What community outcome will be addressed by your final project?
b) How will this be rolled out?
c) How will this be evaluated in your company and in the community?
1 answer
1 answer