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You want to include in your business plan a discussion of how your company was founded and where you got the ideas for your product. What place is such a discussion most appropriate?

executive summary

request for funding

business description

management and organization

1 answer

The most appropriate place to include a discussion of how your company was founded and where you got the ideas for your product is in the business description section. This section typically provides an overview of the company, including its mission, vision, founding story, and the inspiration behind the product or service offerings.