The most appropriate response would likely be:
No, the success was great, but the message was too specific to reproduce on television.
While Poo-Pourri's marketing campaign was highly successful on social media due to its humorous and unique approach that resonated with a particular audience, translating that same approach to television could pose challenges. Television's broader audience might not receive the humor or specific messaging in the same way, leading to a potential disconnect. Additionally, the nature of bathroom-related products may not lend itself to typical television advertising formats, which often aim for broader appeal.