If the site linked below is the one to which you refer, it requires your zip code and e-mail address. I'm sure if you enter your e-mail address, you'll be bombarded with advertisements for the site's products. That gives the manufacturer more opportunity to get his message to you.
http://www.coolsavings.com/Welcome.aspx?SessionID=f6e00589-9a17-4700-886b-f549a43e5c1f-1
Why would a manufacturer choose to offer samples through coolsaving rather than through another method such as in store sampling, for example?
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