Which of the larger 7 traditions of communication does Gerbner's work fall into?

Answer 1

Wasn't he a Social Constructionist?

Answer 2

Something like that. I need to know what his work fell into based on the
7 traditions of communication. Which of the seven best defined hs work?

Rhetorical
Semiotic
Phenomenological
Cybernetic
Socio-Psychological
Socio-Cultural
Critical

I would say either of the last 3. What do you think and why? Thanks!

Answer 3

Something like that baloney, that is what he was. Now how does that fit into those seven? Well, it depends on how they are defined in your text. I would reread the defintions of socio-psychological and socio-cultural in your text. Depending on how the author defined them (the definitions are not universal, I assure you), it will fit in one of those I suspect, If I had to bet, the socio-pyschological. However, it depends on definition.
Back in the 60's, everything had to fit into two categories (Ying, and Yang). How things fitted seemed to depend on the person defining the Ying and Yang. Those were categories were before the improved categories of understanding, Cheech and Chong. Today, understanding things has seemed to be more difficult, with seven categories.
See if it is not Socio-Psychogical.

Answer 4

Thank you! I am leaning towards Socio-Psychogical. Thank you all for your insight!