Which of the following defines or is a characteristic of the Geographical pricing strategy (select all that apply)?

The leader sets a price and similar companies follow.
It is always up to the buyer of the goods to determine how the pricing is set
Geographical pricing is a practice in which the same goods and services are priced differently
based on the buyer's geographic location.
If a market is closer to where the goods originate, the pricing may be lower than in a faraway
market, where the expense to transport the goods is higher

1 answer

The following options define or are characteristics of the Geographical pricing strategy:

  1. Geographical pricing is a practice in which the same goods and services are priced differently based on the buyer's geographic location.

  2. If a market is closer to where the goods originate, the pricing may be lower than in a faraway market, where the expense to transport the goods is higher.

The other two options do not accurately describe the geographical pricing strategy.